Our Shoppers Take On... "Healthy," Defined

April 14, 2021
Consumer Shopper-Panel Health

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This week, our shopper panel takes on "healthy," and how they define it


In this interaction, we asked our panelists what healthy means to them. For our panelists, healthy is more than just what you eat, but is also about balance. And with a greater focus on health and wellness in recent months, consumers are making healthy changes such as taking their vitamins and reducing sugar intake to eating a balanced diet. In fact, 60% of our panelists say they eat a balanced diet to stay healthy. From their definitions of "healthy" to the products that they consume regularly, let's take a look at our consumers' attitudes and opinions.




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