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For many consumers, the early fall and winter months revolve around gatherings with friends and family as they share some of their most loved food and beverages. Many of these are centered around comforting savory or indulgent flavor profiles consumers crave even more during the colder months. Outside of traditional holiday celebrations, consumers today are leaning into making celebrations and traditions of their own, from Friendsgiving to Sunday football snacking, themed parties and more. We’re taking a look at the key trends, flavors and products that are standing out for consumers this “hosting season” to see where you can find inspiration for your brand.

Key Themes:

• Friendsgiving
• Football Season Snacking
• Traditional Holiday Celebrations
• Make it a Theme

View our report on Hosting Season

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Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
From concept to manufacturing, we’re here for you — every step of the way. Contact your sales representative or chat us up here.