Flavor 101®

Flavor 101®

You have food knowledge. Let’s add some flavor. Here’s a look at exactly what you’ll learn in our interactive Flavor 101 course.

Class Topics

Defining Flavor

What is flavor? Learn how flavor is influenced by our senses, how the FDA classifies flavors and why flavors are used.

The Role of Sensory

Explore the science of sensory and its role in the world of product development. Learn about the three main types of sensory testing (affective/consumer, discrimination/difference, descriptive) and how each can benefit the product development process.

Trends

Dive in to what’s hot and what’s next with FONA’s innovative Flavor Radar®, a flavor mapping methodology. You’ll track flavors on their journey from novel to everyday pantry staple and learn how they transition from one category to the next.

Instrumental Analysis

Formulation, sensory and instrumental analysis are the three main facets of flavor creation. Learn about the key role of analysis through an investigation of techniques and a case study to examine analytical process and results.

Anatomy of a Flavor

A flavor is divided into three main parts: flavor components, carriers/solvents and other non-flavor ingredients. Learn what constitutes each and how they work together to create a finished flavor. You’ll also take a peek into a flavor chemist’s toolbox and learn about the different layers of a flavor that provide aroma, character and fullness.

Labeling

Take a look at the laws governing labeling and specific situations including food allergens, flavoring agents, ingredient classifications, flavor categories, organic, kosher and halal.

Process Flavor Development

Process flavors are also knows as savory flavors. In this section you’ll learn what constitutes a savory flavor and how they are generated, then you’ll examine labeling requirements.

Flavor As an Ingredient

Walk through the finished product considerations product developers must address when adding flavor to the end application: base impact, form & solvent selection, flavor balance, how to evaluate, flavor interactions and production levels.

Flavor Descriptors

Flavorists, applications scientists, product developers and marketing experts all need to have a common understanding of the desired flavor profile and the flavors they taste during its development. This can be tricky because everyone has their own ideas and perceptions about flavor. Learn how flavor descriptors help people speak a common language and clearly communicate about flavors in this hands-on segment.

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Upcoming Classes  

FONA Center, Geneva, IL -TBD
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Questions about Flavor University?

Contact

Sarah David, Digital Experience Manager
sarah_david@mccormick.com
Madde Klinkey, Marketing Associate
madde_klinkey@mccormick.com