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From delivering consistent, desirable taste to extending shelf life, flavor is an essential piece in a developer’s toolbox. However, being able to confidently speak about flavor to peers further away from product formulation or those new to the industry may be a challenge. In this piece, Katie Beaver, Flavorist and Flavor University® faculty member, explains how she teaches the ins and outs of flavor. Learn more below.

View our Voice of the Expert Piece on Unlocking Flavor 

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What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
From concept to manufacturing, we’re here for you — every step of the way. Contact your sales representative or chat us up here.