The Flavor of Charred & Smoked

April 1, 2025

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When it comes to flavor, playing with fire has never been hotter! Innovations on the shelf and menu are emerging that leverage smoke, char, and ultra-caramelization to underline and emphasize the natural characteristics of an ingredient. Familiar smoked ingredients like chilies continue to garner attention while the technique of smoking is expanding to unexpected places like fruits, desserts and drinks. Thanks to the rise in the number of consumers owning a smoker grill, more people are experiencing a wider variety of authentic smoked woods. Read on for smoky inspiration for your innovations.

+6.6% forecasted CAGR of the Smoker Grill market, 2023-2028 | Technavio

71% of U.S. consumers love or like smoked foods | Datassential

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View our Trend Bite on Charred & Smoked

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Let McCormick Flavor Solutions market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor, seasoning and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend.
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