10 Things You Should Know: April Edition
April 23, 2021
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Frito-Lay is releasing a new Cheetos flavor next month, Mexican Street Corn Cheetos. Also known as Mexican Elote, Mexican street corn is corn on the cob, covered in mayonnaise and garnished with Tajin chili powder, cheese, and lime. This new product is described to be a combination of citrus and spice. | Best Products
PepsiCo is collaborating with Beyond meat to transform plant-protein snacks and beverages with their partnership, The PLANeT Partnership. According to Mintel, 56% of consumers believe plant-based proteins are healthier and this creates opportunities to diversify the snacking and beverage market. This partnership is looking to create plant-based options for chips, cheese dips, ready meals, and functional beverages. |Mintel
Reese’s created a new Peanut Butter Cup with no chocolate, Ultimate Peanut Butter Lovers Cup. This new product has the same peanut butter filling but instead of a chocolate coating, it is covered in a peanut butter shell. | Taste of Home
During the pandemic, consumers snacking habits have shifted due to stress, boredom and comfort. According to a survey by The Hartman Group, 35% of consumers are snacking more often and 20% have changed how they snack, like choosing healthier options. 43% of consumers stated that they are snacking to cope with boredom or frustration and 55% are snacking for comfort. | Food Dive
Trader Joe’s released a new product inspired by a Thai cuisine, Thai Style Green Chili Sauce. Inspired by the northern Thai dish, Nam Prik Noom, this sauce contains green chili, garlic, shallot, lemon grass and Thai lime leaves and can be used as a dipping sauce for vegetables and meat dishes. | Trader Joe’s
Smartfood and Krispy Kreme came together to create a new product, Original Glazed Doughnut Popcorn. Packaged in a shiny, green bag with the Smartfood and Krispy Kreme logos co-branded on front, this popcorn is described to taste like a classic Krispy Kreme doughnut and a pinch of salt. | Yahoo
Clipper Teas, a tea brand in the UK is launching organic hemp infused teas in two flavors, Karma Mama Hemp and Groovy Ginger Hemp. These teas are infused with hemp seed, chamomile, lavender, lemon balm and ginger. These teas are promoting calming and self-care with their functional and natural ingredients. | Food Navigator
General Mills has created a new variety of their Cinnamon Toast Crunch, Dulce de Leche Toast Crunch. This new cereal is coming out soon and will have the same square cereal pieces but instead of cinnamon sugar flavor, it will have a sweet dulce de leche, caramel-like flavor. | Thrillist
Despite the negative belief that pork rinds are bad for you, they are gaining traction with consumers because they can provide 17 grams of protein per one ounce serving. Pork rinds also have unsaturated fat, specifically oleic acid, which is a monounsaturated omega-9 fatty acid that promotes brain function and heart health. | Mashed
Starbucks announced a new Frappuccino releasing in May for the upcoming summer season, Strawberry Funnel Cake Frappuccino. It is said that this carnival-inspired beverage will be infused with funnel cake flavors, blended with strawberry syrup, and topped with whipped cream. | Totally the Bomb
Click here for the full report!
What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let FONA’s market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. Let’s mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here for you — every step of the way.
Contact our sales service department at 630.578.8600 to request a flavor sample or chat us up at www.fona.com/contact-fona/
1. Mexican Street Corn Cheetos
Frito-Lay is releasing a new Cheetos flavor next month, Mexican Street Corn Cheetos. Also known as Mexican Elote, Mexican street corn is corn on the cob, covered in mayonnaise and garnished with Tajin chili powder, cheese, and lime. This new product is described to be a combination of citrus and spice. | Best Products
2. Plant-Based Boom
PepsiCo is collaborating with Beyond meat to transform plant-protein snacks and beverages with their partnership, The PLANeT Partnership. According to Mintel, 56% of consumers believe plant-based proteins are healthier and this creates opportunities to diversify the snacking and beverage market. This partnership is looking to create plant-based options for chips, cheese dips, ready meals, and functional beverages. |Mintel
3. Peanut Butter Lovers
Reese’s created a new Peanut Butter Cup with no chocolate, Ultimate Peanut Butter Lovers Cup. This new product has the same peanut butter filling but instead of a chocolate coating, it is covered in a peanut butter shell. | Taste of Home
4. Snacking Habits
During the pandemic, consumers snacking habits have shifted due to stress, boredom and comfort. According to a survey by The Hartman Group, 35% of consumers are snacking more often and 20% have changed how they snack, like choosing healthier options. 43% of consumers stated that they are snacking to cope with boredom or frustration and 55% are snacking for comfort. | Food Dive
5. Thai Style Green Chili Sauce
Trader Joe’s released a new product inspired by a Thai cuisine, Thai Style Green Chili Sauce. Inspired by the northern Thai dish, Nam Prik Noom, this sauce contains green chili, garlic, shallot, lemon grass and Thai lime leaves and can be used as a dipping sauce for vegetables and meat dishes. | Trader Joe’s
6. Krispy Kreme Popcorn
Smartfood and Krispy Kreme came together to create a new product, Original Glazed Doughnut Popcorn. Packaged in a shiny, green bag with the Smartfood and Krispy Kreme logos co-branded on front, this popcorn is described to taste like a classic Krispy Kreme doughnut and a pinch of salt. | Yahoo
7. Hemp Infused Teas
Clipper Teas, a tea brand in the UK is launching organic hemp infused teas in two flavors, Karma Mama Hemp and Groovy Ginger Hemp. These teas are infused with hemp seed, chamomile, lavender, lemon balm and ginger. These teas are promoting calming and self-care with their functional and natural ingredients. | Food Navigator
8. Dulce de Leche Toast Crunch
General Mills has created a new variety of their Cinnamon Toast Crunch, Dulce de Leche Toast Crunch. This new cereal is coming out soon and will have the same square cereal pieces but instead of cinnamon sugar flavor, it will have a sweet dulce de leche, caramel-like flavor. | Thrillist
9. Pork Rinds
Despite the negative belief that pork rinds are bad for you, they are gaining traction with consumers because they can provide 17 grams of protein per one ounce serving. Pork rinds also have unsaturated fat, specifically oleic acid, which is a monounsaturated omega-9 fatty acid that promotes brain function and heart health. | Mashed
10. Strawberry Funnel Cake Frappuccino
Starbucks announced a new Frappuccino releasing in May for the upcoming summer season, Strawberry Funnel Cake Frappuccino. It is said that this carnival-inspired beverage will be infused with funnel cake flavors, blended with strawberry syrup, and topped with whipped cream. | Totally the Bomb
Click here for the full report!
Order your free flavor sample here.
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What does true partnership look like? You deserve a flavor partner ready to turn these trends into the tangible.
Let FONA’s market insight and research experts get to work for you. Translate these trends into bold new ideas for your brand. Increase market share and get to your “what’s next.” Our technical flavor and product development experts are also at your service to help meet the labeling and flavor profile needs for your products to capitalize on this consumer trend. Let’s mesh the complexities of flavor with your brand development, technical requirements and regulatory needs to deliver a complete taste solution. From concept to manufacturing, we’re here for you — every step of the way.
Contact our sales service department at 630.578.8600 to request a flavor sample or chat us up at www.fona.com/contact-fona/
